Peso Pluma, PinkPantheress Rock With adidas Peso Pluma (photo: Arenovski) adidas is turning the FIFA World Cup 2026 into a full-on culture play. The sportswear giant’s massive Home of Soccer activations will take over New York, Toronto, Los Angeles and beyond this summer — blending football, music, fashion and street culture into a month-long festival […]

Madonna, Shakira, BTS Set For World Cup Final (photo: Rafael Pavarotti) Madonna, Shakira and BTS will bring international flair to performances at the first FIFA World Cup Final Halftime Show, which will take place July 19 at MetLife Stadium in East Rutherford, N.J. The bill was curated by Coldplay’s Chris Martin. “Without education, children are […]